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Brand Collaborations

Industry Nine

From the paceline to the backcountry, Industry Nine has you covered. Ranging from wind tunnel tested aero carbon wheels to their off-road inspired TRA lineup, expand the map with Industry Nine’s most in depth lineup of dropbar wheels to date.  




Newground athlete, Neko Mulally, proves how good the North Carolina dirt is. 


Troy Lee Designs

Troy Lee Designs shot their Sprint Collection with TLD athlete, Luca Shaw. 

Cognative MTB

The local mountain bike apparel company has shot a few of their product release photos at Ride Kanuga. 


Kenda Tires have been a household name in the mountain bike industry. Their sponsored athlete, Neko Mulally, spent several days testing their prototype tires. 


Cannondale released the All-New Jekyll in June of 2021. Ride Kanuga was the perfect playground for the new bike to test it’s limits.

Liv Cycling

Liv Cycling, a women specific bike brand, released an e-bike video with their athlete, Caroline Washam. The Intrigue X E+ is the perfect training tool for downhill athletes like Caroline. The video not only display how much fun e-bikes are, but also showed how their great for training and recovery.